Centrally located in New Yorks Brighton beach is the newest caf?? of the town, The Pirates Caf??. Brighton being an Oceanside neighborhood, the caf?? has a theme with the ambience being an extension of the beach. Pirates Caf?? is predominantly a cupcake shop along with a caf?? with customized cupcakes for kids and for the young. We plan to spread the word of the opening of this caf?? through written and verbal modes of communication such as posters, emails, promotional events and social media. Our communication plan would be executed in phases in the course of the coming 4 weeks. Our first phase would be focused on sending information across to our suppliers, staff, pamphlet printers and the officials. The suppliers would to be intimated about the raw materials needed and the delivery dates, through emails and personal meetings as and
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