CSR Project Reporting Proposal Report proposal Corporate social responsibility by multinationals Part1: Introduction: This paper is a first proposal for the report associated with corporate social responsibility for multinational enterprise in a global perspective. The main purpose of the report is to demonstrate the performance for MNEs doing social responsibility projects in the recent years and based on the discussion of two different ideas. The one is: operations should force on the goal of increasing profits for shareholders rather than spending money on corporate social responsibility project. One the other hand, the other one is: companies are managed not just for the shareholders benefits and the market forces should also shift to building valid CSR of companies. The reach will base on operations sustainability report in the year in the worldwide organizations. Part2 Overview of context: 2.1 Corporate social responsibility: The report envision the CSR consisting of two main sections: one containing the specification of several background theories including the a clear definition of CSR, the importance CSR of operations, the recent trends of CSR reporting in different nations and so on, and the other one containing the background information about recent discussions on the two competing views, (benefits for shareholders or society). The Examples of background theories and the cases of MNEs dealing CSR projects in a different way based on companies sustainability reports in the following years and the data are also been collected. 2.2 Complexity of Corporate social responsibility for multinational enterprises. Global context: Eg: UN Global Compact and Global reporting initiative used in CSR reporting frameworks: Based on the CSR frameworks such as UN Global Compact and Global Reporting Initiative, the main objectives in this report are environment, economic and social (Williams. O, 2004). The different perspectives which the report will emphasis are including the companies economic performance, market presence, indirect economic impact in the economic perspective, the environmental perspective involve materials energy, water and emission, and labour, human rights, society issue an product responsibility in the social perspective. The research and theories will collect from the chosen MNEs sustainability reports in detailed in the report. The report is focusing on how these MNEs did and the result for the range of these CSR reporting.(Yong. S and Marais. M, 2011) Role of culture: Different cultural values and regulatory environments occur the distinctions in different societies, (eg, businesses in Australia and in Asian countries). Another one is the different business practices and principles between these parts. Part3: Aims and objectives: The main research objective for this report is: deliberate the relationship between National Social Ethical Reporting in MNEs CSR report. For answering this question, the report will describe and find out the differences and similarities in different perspectives in CSR reporting in Australia and Asian countries. The companies will choose in Australia and the others are in South Korea, Japan and China. The report hope the reach can really demonstrate the distinctions between these two parts and shows the explanations for these patterns. Part4: Research question For the research question, this report is mainly focusing on two questions, the one is: the differences or similarities in CSR reporting in Australian companies (eg, Woolworth and ORGIN) compare with the companies in Asian countries (eg, Samsun in Korea, Toyota in Japanese and Haier in China). The other one is: by analyzing these theories and findings for the purpose to implement organizations CSR reposting and to enhance their competitive advantages in social perspective. Part5: Report framework and concept: For the application of provide quality and quantity the sources and data the research project, the information for analysis all collected both included primary and secondary sources. The secondary sources include companys CSR report, journals, case studies and periodicals. On the other hand, primary data will rely on deeply interviews with distillers and other company experts. The process remains the development of a well-designed survey question interview online as a base in primary data collection. All the information collections are rational related to the main research project and analysis core. For the purpose of answering the research questions, the cases and theories will use base on the companies sustainability report. The report will formulate the similarities and differences by compare the sustainability report. For example, Woolworths is committed to upholding the human rights of its employees to the UNGC (Woolworth, 2011). In the year of 2011, Woolworth commenced the electronic system PILSE and it will enable its produce intelligence reports and improve the company ability to better manage corrective actions to closure. The similar cases for another company will well developed and presented in the reports methodology. Part6: Methodology: data analysis: The report will force on the data which really shows the change of the company in CSR reporting during the following year compare with between. According to the sources are based on both primary and secondary information, the data analysis is critical focused. Primary data are more productive relay on the companys communication style and more directly related to online feedback. The secondary data are more relevant and offers guidance towards the research objective outline. In addition, both qualitative and quantitative data from the research will be coded using in standardized codes for easier analysis and be manipulated to fulfill the project objectives.
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